Tart

Synonymous with quality and style, Tart was launched out of California by power couple Jamie and Dana Finegold in the mid-1990s, never dreaming that it would become such a successful enterprise. Both Jamie and Dana have strong backgrounds in fashion and business, and have successfully brought Tart to the forefront of ladies lifestyle fashion. The duo started JD FINE and Company in 1996, which grew substantially in its first few years, and has now become a leader in the fashion market. Tart is a contemporary women’s line that draws attention with its timeless sultry silhouettes, fashion-forward pieces and versatile style. Delicate details and a fabulous fit come together to create a quality finished product.

Influenced by designers such as Roberto Cavalli and Halston, the team at Tart is known for their impeccable style and trendsetting designs. Tart channels the energy of its creative drive into a classic, feminine yet modern collection that include dresses, tops, skirts, tights, leggings and other fashion pieces. Each piece is created to encourage women to use their inner strength in defining their personal style and to express their individuality. The irresistible combination of casual luxury and impeccably crafted designs make Tart a "must-have" in every woman’s closet.